All business communications are created with a core function in mind; to educate, promote or sell. In business-to-business and business-to-consumer communications it is critical to identify when all three functions are necessary. At Destination Graphix we make it easy by showing you how to use every opportunity to educate, promote and sell your product, service and event.
As the face of marketing changes so does the style of copy. “What's in it for me?” is the primary question readers want to know—FIRST! Knowing your market and how to reach them, including the language they speak is critical to your success and bottom line.
At Destination Graphix we highly promote the use of creative, target-direct and interactive copy. Speak the language of your customer (reader), talk to their problems and show them how you have the solution. Invest time and money (if needed) to write good headlines. Headlines alone can pull a greater response than the body of copy. Use interactive copy, a well disguised soft sell tactic. It is one thing to navigate a reader through your copy. It is an entirely different thing to engage them in the process.
Destination Graphix offers editorial direction, copy editing and copy writing services to help clients gain the most from their marketing strategies.
The Cyrstal Falls HOA and
The Leander Business Circle are two of many clients that use our services for their publications.
The View at Crystal Falls
Eye On Leander
Advertise your business in
The View at Crystal Falls.